ReactiveAds
Turn audience attention into ROI. Our NVIDIA-powered platform understands location, distance, and pose to adapt creatives in real time—and lets displays interact naturally with buyers. Works with the existing CMS/VMS. On-prem or SaaS.
Reactive Display
Creative A
Distance-based offer
Serve the right message where attention already is.
Obvious Path to ROI
Target Where Attention Is
Place relevant offers where attention and dwell are highest—not where you guess they might be.
Adaptive & Interactive
Creative changes with viewer distance, gaze, and pose. Enable natural interactions through gestures.
Use What You Have
Layer atop your CMS/VMS and existing multi-cam/mic setups. No proprietary hardware required.
Privacy-First
No face ID or PII. On-site edge processing (NVIDIA RTX/Jetson). GDPR compliant by design.
Adapt creative to viewer distance, gaze, and pose — in under 100 milliseconds.
How It Works
Sense
Multi-cam, optional audio detect presence, location, and pose.
Understand
Location, distance, gaze, pose, group size, dwell time analysis.
Decide
Policy/ML selects creative and interaction based on context.
Render
Update creative; enable simple interactions (gesture or proximity).
Measure
Log views, dwell, engagements, conversions to your analytics.
Use your existing CMS/VMS and displays. No proprietary hardware.
Advanced Capabilities
360° Spatial Awareness
True coverage across multi-camera arrays with precise location and pose understanding.
- • Examine from every perspective with multi-view fusion
- • Distance-based creative adaptation
- • Group dynamics and social interaction detection
- • Continuous tracking across camera zones
Live Digital Twin
Turn your multi-cam array into a real-time scene for testing, A/B optimization, and simulation.
- • NVIDIA-powered low-latency inference and rendering
- • Real-time creative testing and optimization
- • Virtual scenario modeling
- • Cross-display campaign coordination
Applications & Results
Retail Aisles & Endcaps
- • Dynamic product recommendations based on dwell patterns
- • Distance-triggered promotional content
- • Group shopping behavior optimization
- • Peak engagement timing for high-value offers
QSR Menu Boards
- • Real-time menu optimization based on queue dynamics
- • Gesture-based ordering and upselling
- • Wait time-aware content adaptation
- • Cross-location performance insights
Malls & Transit DOOH
- • Audience verification for media buyers
- • Real-time creative A/B testing
- • Cross-screen campaign coordination
- • Privacy-compliant viewability metrics
Events & Brand Activations
- • Interactive booth experiences with pose detection
- • Real-time crowd sentiment and engagement
- • Social interaction-triggered content
- • Post-event attribution and lead scoring
AI runs on your on-site NVIDIA edge host — no identifiable video leaves your premises.