Reactive Ads - Specifications & Pricing
Technical Specifications
| Camera Coverage & Setup | |
| Camera Count | 4-8 cameras per display zone for optimal coverage |
| Coverage Area | Up to 500 sq ft per display zone with overlapping camera views |
| Camera Resolution | 1080p minimum, 4K recommended for enhanced accuracy |
| Mounting Height | 8-12 feet optimal, 6-20 feet supported range |
| Detection Accuracy & Performance | |
| Distance Accuracy | ±0.5 meters at 2-15 meter range |
| Pose Detection | 34 key body points, ±15° orientation accuracy |
| Dwell Time Precision | ±100ms tracking resolution, 1-second minimum dwell |
| Gaze Direction | ±20° head orientation accuracy within 8 meters |
| Response Latency | Under 100ms from detection to content switch |
| Environmental Conditions | |
| Lighting Conditions | 200-2000 lux optimal, low-light adaptation available |
| Concurrent Tracking | Up to 20 individuals simultaneously per zone |
| Operating Range | 1-15 meters from display, 120° horizontal field of view |
*Performance specifications may vary based on environmental conditions, camera setup, and deployment configuration. Contact our team for site-specific performance estimates and optimization recommendations.
System Requirements
| Compute Requirements | |
| GPU | NVIDIA RTX A4000 or higher (8GB VRAM minimum) |
| CPU | Intel i7-10700K or AMD Ryzen 7 3700X equivalent |
| RAM | 32GB DDR4 minimum, 64GB recommended |
| Storage | 1TB NVMe SSD for campaign content and analytics data |
| Analytics & Attribution | |
| ROI Measurement | Engagement lift tracking, dwell time improvement, attention metrics |
| Real-time Analytics | Live performance dashboard, A/B test results, campaign optimization |
| Data Export | CSV, JSON, API endpoints for third-party analytics integration |
| Content & Campaign Management | |
| Dynamic Content | Real-time content switching based on audience detection |
| Targeting Rules | Demographics, behavior patterns, time-based, contextual triggers |
| Privacy Compliance | GDPR, CCPA compliant - no PII collection or storage |
| Display Management System Integration | |
| CMS Platforms | Custom integrations available for Broadsign, Scala InfoChannel, BrightSign Network, Novisign, and other platforms |
| Media Players | Integration support for BrightSign Series 4/5, Samsung Tizen, LG webOS, and other platforms |
| API Integration | RESTful API for real-time content switching and campaign management |
*Platform integrations, custom API implementations, analytics configurations, and campaign management features available through professional services engagement. Contact our team to discuss integration requirements and implementation timelines for your specific use case.
Pricing & Licensing
Starter
$2,500/screen/month
- • Basic demographic targeting
- • Real-time content switching
- • Standard analytics dashboard
- • Up to 50 campaign variants
- • Email support
Best for: Single location retail, small venues
Professional
$4,500/screen/month
- • Advanced behavioral targeting
- • A/B testing with statistical significance
- • ROI attribution & lift measurement
- • Unlimited campaign variants
- • API access for CMS integration
- • Priority support
Best for: Multi-location retail, DOOH networks
Enterprise
Custom pricing
- • Custom targeting algorithms
- • White-label deployment
- • Advanced attribution models
- • Custom integrations
- • Dedicated account management
- • On-site training & setup
Best for: Large DOOH operators, media companies
*All pricing includes software licensing, cloud analytics platform, and standard support. Hardware sold separately.
Deployment Options
On-Premise Deployment
- • Full data control and privacy
- • Custom hardware configurations
- • Integration with existing infrastructure
- • Offline campaign fallback capability
Cloud-Managed Service
- • Automatic software updates
- • Centralized campaign management
- • Real-time performance monitoring
- • 99.9% uptime SLA
Ready to measure and improve your advertising ROI? Let's discuss deployment options and pricing for your specific use case.
Schedule ROI Consultation